I think it’s safe to say that ‘It‘ is going to be a huge success. It opened to a record-breaking $13.5 million on Thursday night. That’s the third-largest opening in 2017, and it’s the largest gross for a horror movie, for a September release and for an R-rated title.
With an opening night that successful, it looks like those $75-$80 million opening weekend predictions could actually happen. We say this mainly because the people who did watch Thursday night seemed to really enjoy it.
“PostTrak data from comScore showed strong audience reaction to ‘It’ previews, with 48% calling the movie ‘excellent’ and another 38% rating it ‘very good.’ A total of 60% said they would ‘definitely recommend’ the film.”
The movie was made on a $35 million budget, so they will easily make that back and more. It’s also going to absolutely crush the record for the largest opening in September. 2015’s Hotel Transylvania currently holds the record with $48.5 million, but that won’t last much longer.
And just in case you haven’t connected the dots, all this success at the box office means a sequel is going to happen. New Line confirmed earlier this week that it was making “strides on the sequel,” hiring Gary Dauberman to work on the sequel script.
Check out the trailer below, and make sure you go watch it this weekend. I’ll be going Saturday night.