Before entering 2016, most people believed Batman V Superman: Dawn of Justice would be the first huge hit of the year at the box office. But then Deadpool happened and people are still trying to gather up pieces of their toasted brains.
Early projections for Deadpool’s opening weekend were sitting between $60 and $70 million, which would have been considered a success by most people. It ended up bringing in over $130 million during its opening weekend.
And Warner Bros. is hoping Dawn of Justice can produce more shocking results. According to the projections from tracking executives and rival studios, this movie is expected to bring home $100-$140 million in its opening weekend. If it can generate even more excitement before its release from positive reviews from critics, then it might follow Deadpool with another record-breaking performance.
The studio is hoping they can take down The Hunger Games‘ March opening weekend record of $152 million. It’s certainly possible, but it’s going to be close. The opening night will be extremely important. If those fans enjoy it and start spreading their good reviews on social media, then watch out!
One more thing that might help Batman V Superman is the fact that it is opening on Easter weekend. Most everyone will be off for Good Friday, which could create a Great Friday for Warner Bros.
Batman V Superman: Dawn of Justice hits theaters March 25, 2016. Tickets will go on sale this Monday at 7 AM PT.[mashshare]